Prospekter Lite: direct view on visitors from your mobile
In addition to Snoobi Analytics and Prospekter, there is Prospekter Lite. It runs on iOS and Android and immediately shows which companies visit your website.
This makes it even easier to directly respond to potential leads. After all, your sales team is not behind the laptop all day, but always has the mobile phone at hand!
Prospekter Lite can be installed from the Google Play Store or the Apple App Store and can be used free of charge for any standard Snoobi Analytics or Snoobi Prospekter account. There are only one-off costs associated with creating the required Snoobi Datafeeds.
All you need is an active Snoobi Analytics or Prospekter account. You enter the Snoobi Datafeeds API keys and indicate from which lead score the visiting organizations should be shown. You can adjust that score minimum at any time.
The first Prospekter Lite screen shows the visiting organizations, almost real time and easy to refresh. The visitors with the highest score with name and location are shown first. The number of visits, the type of organization and the lead score are immediately visible.
With one click on a name, more information about the visits of an organization is displayed on the screen of your mobile. The lead score per visit, the visit details and additional information such as on which page the visitor landed and how they arrived on the site.
This is just one of the many solutions that are possible with Snoobi. Are you a Snoobi Partner or are you interested in a customized solution for your customers? We can be very flexible and have create multiple solutions already. Please contact us and we will discuss options!
Finnish customers now fully switched to the newest Snoobi platform
In recent months, we have worked hard to bring the thousands of Finnish customers who use Snoobi Analytics on the same modern and faster Snoobi platform used by our customers in The Netherlands and other countries. Thanks to their support and good communication with our Finnish partner Fonecta, we were able to do this job without major problems.
This migration was for all Fonecta customers, including the governmental and semi-governmental organizations covered by the agreement with Valtori. More information on this cooperation in a recent news item on our website.
Charles Odinot, managing director of Snoobi says: “It was a major operation because a number of customers have collected more than 10 years and terra-bytes of analytics data, which had to remain fully accessible during the migration.”
From now on, all global Snoobi Analytics customers use the same interface. One of the advantages of using a single platform is that improvements can be implemented faster and new options are immediately available to all customers.
Fonecta’s Product manager, Meri-Jenna Lappalainen says about the migration:”We are happy that we have concluded this migration to the latest Snoobi Analytics platform. Together with Snoobi we intend to extend the usability and features in 2020 for our customers.”
The first reactions from Finnish customers are also positive: they are happy with the faster interface, the clear menu structure and the expansion of the user options.
Heuvelman Sound & Vision is the B2B specialist in audiovisual solutions, from Ajax to the Hilton hotels and the Bill & Melinda Gates Foundation. For them no project is too large and no technology too new.Heuvelman not only offers new and innovative solutions to their customers, but also to their account managers by making use of the data contained in Snoobi: the Snoobi Datafeed™.
Datafeed is set up by a Snoobi Technical Specialist and provides direct access
to data from Snoobi in a “json data” format. This data can then be
used in an application like Google Data Studio.
Snoobi Datafeed is a recent development from Snoobi and we could not have imagined a better collaboration than with Heuvelman. They use innovation and convert it into something practical and ingenious for a broad range of organizations. For example the complete digital signage system (120 LED screens!)in ice stadium Thialf for news, program and direction information. And also the beacon installation to provide De Ruwenberg Castle’s event guests with up-to-date information during their visit. With the Snoobi Datafeed, Heuvelman provides their account managers with the latest information regarding prospects who visit the website – easy to use: on screens in the sales department.
The Snoobi Datafeed fully enables you to present data from Snoobi in a different way, so that information that is really important for the company or the specific department is available faster. Ask for more about the Snoobi Datafeed on our contact page
was looking for a solution to encourage account managers to make more use of
online leads and information from the website. Presenting the lead information
on a large LED TV at the sales department led to a positive result. The account
managers were excited to be able to see their prospects almost real-time when
they came into the office.
But the possibilities for Heuvelman’s account managers do not stop at the Datafeed™. They can view the latest prospect information on their mobile at any time, on the road or at the office. By using Prospekter Lite from Snoobi, they can see the visitor information and view the information ‘as it happens’.
One of our Snoobi Partners in Netherlands is Team Nijhuis, located in Borne. With FD Gazelle Awards and 4 times a listing on the Deloitte Fast 50 is Team Nijhuis an important partner for Snoobi. Below more information about Team Nijhuis and a recent interview.
Grow with Team Nijhuis
By positioning your company as a team, you create expectations for both customers and employees. Originally called Nijhuis, since the 70s Team Nijhuis. A Digital Marketing Agency that does justice to its company name. It is a team. They are specialists. They are creative. They have been active since 1973 and are still innovative. Team Nijhuis has one goal: to grow your business. How? Through experience, a clear business philosophy, insight, strategy and most importantly: through working with the client proactively. Snoobi is an important tool in fulfilling their mission. Team Nijhuis, “we exist to let your business grow.
We are developing a strategy to nurture customers during the entire (purchasing) process, instead of just at the time of purchase. You really help customers with that. As a team, we are committed to exploiting the maximum potential of all our customers.”
Where many companies struggle to stay in the forefront and keep up with online market development, Team Nijhuis has been a breath of fresh air for years. They perform a research of the target group and the industry and do not take existing ideas for granted. They dare to reinvent themselves and offer a lot of room for new talent. The internal cooperation between experienced specialists and up-and-coming talent provides dynamic and creative solutions. They think about now and the future. This is reflected in the development of the See, Think, Do, Care model. Many companies and agencies approach digital marketing only from the decision phase. But that means you miss out on many potential customers. “An example is the car industry. The purchasing process takes an average of six months. Visitors leave traces early in the process. By creating an overview, the customer sees the real potential. We then develop a strategy to nurture these customers during the entire process, rather than just the moment of purchase. You really help customers with that. As a team, we are committed to maximise the potential of all our customers,” says Luuk Rouwhorst, Team Lead and Inbound Sales Manager at Team Nijhuis.
Team Nijhuis has been using the Snoobi tools for more than seven years, mainly for lead generation but also for detailed analysis of the visiting organizations. Luuk: “Even after seven years we see that new potential customers are still impressed by the possibilities to see which companies visit their website and details of their visit”. By using the Snoobi tools with website analytics and lead scoring possibilities, it is possible to show exactly which companies and industries visit the website, what their interest is, in which stage of the decision process they are and more. Thanks to this insight, customers know exactly where they stand and Team Nijhuis can develop a strategy. Interviews with target groups, Google Ads, social media: every relevant channel is used for launching a new brand and product or increasing brand awareness of existing products. The customers are therefore also diverse: from car dealers to home care, from recruitment agencies to web shops, from the city of Utrecht to F.C. Twente and many more.
Just like Snoobi, Team Nijhuis is committed to helping your company grow. Approaching the customer at the right time through the right channels. Not only today, but certainly also tomorrow.